Our Focus

1. Products that fail to reach their full potential in the marketplace

- Because they fail to comprehend the full spectrum of human experience

2. Human performance limitations that are diagnosed too late for effective management and treatment

- Because early signs of neurological disease or injury go undetected

Traumatic Brain Injury (TBI) Mild Cognitive Impairment (MCI) Concussions in Sports

rigorous diagnoses of products and human conditions

• A unique, holistic method for product assessment based on human experiences which includes both the familiar elements: features, aesthetics, usability – and also additional key elements that most manufacturers miss

• Unique tools for assessing a wide spectrum of human performance functions: perception, attention, memory, decision making, response